BUS*394*10 Description

SpTp: Design for Editing/Pub

This course will explore the relationship between the visual aesthetic and the editorial aesthetic of literary publications, and how design, typography, layout, and materials can reflect a publication's content and editorial approach. Students will research and analyze literary journals and small press catalogs, and consider the differences in audience and purpose between print and online publications. Students will propose and design the first issue of a print or online publication, as well as design and write promotional materials for the publication, such as postcards, broadsides, social media content, and banner ads. Through hands-on experience, students will gain proficiency in Adobe InDesign and other standard software used in page layout and image creation.